the inside scoop on amika:
brooklyn lifestyle, all things hair.
debunking
product myths +
serving look inspo, one strand at a time.
INSPIRATION
It’s late October which only means one thing: Halloween costume countdown is upon us. As excited as we are to make up for last year’s...read more
INSPIRATION
Here at amika, we are a friend to all. A friend to hair, hairstylists, to her, him, you and them. We create products to solve...read more
INSPIRATION
It may seem like using dry shampoo is second nature by now. You spray, massage into the scalp, and you’re on your way out the...read more
Back in 2019, amika set...find out