super-sized signature set
normcore shampoo and conditioner + soulfood mask

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4.6
Rated 4.6 out of 5 stars
11 Reviews
The Strand
4.6
Rated 4.6 out of 5 stars
Based on 11 reviews
customers talked about
11 reviews
  • LB
    Luaia B.
    I recommend this product
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    10/13/26
    Pumps

    Love this shampoo and conditioner. I’ve been using it for years. My only issue is the pumps. They should not be so hard to open. The pumps should pop open with a simple twist counter clockwise, instead it’s a battle to get them to open.

  • E
    Elli
    Verified Reviewer
    I recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    3/26/26
    I LOVE IT!

    I took the quiz because I wanted something that would help with scalp build up. I had itchy scalp and dandruff and it felt like I couldn't get rid of it. I started using this set and it helped so much. The scent smells sooooo good too. I love it!

  • KC
    Kiaa c.
    Verified Reviewer
    I recommend this product
    What is your hair type? curly (3a-b)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    3/25/26
    The best combo

    Amika is top tier, this is my favorite shampoo and conditioner EVER

  • MS
    M S.
    Verified Reviewer
    I recommend this product
    What is your hair type? curly (3a-b)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    3/17/26
    Fantastic!

    Love the scent of normcore, it leaves my hair feeling so clean and soft.

  • J
    Jean
    Verified Reviewer
    I do not recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 1 out of 5 stars
    2/28/26
    Disappointed

    I had high hopes for this shampoo and conditioner set based on my experience with other Amika products, but fell flat (literally) for me. This doesn’t seem to clean my hair and within hours it’s sooo greasy, when normally I can go a couple of days between washes.