forget frizz
anti-frizz shampoo

FG icon
4.7
Rated 4.7 out of 5 stars
407 Reviews

forget frizz
anti-frizz shampoo

FG icon
4.7
Rated 4.7 out of 5 stars
407 Reviews
    • 275 ml / 9.2 oz
    • 1 L / 33.8 oz

kind + clean

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The Strand
4.7
Rated 4.7 out of 5 stars
Based on 407 reviews
Reviews Summary
customers say: this shampoo effectively tames frizz and makes hair smoother, especially in humid conditions. Many reviews mention the pleasant scent and how it leaves hair soft and manageable. While most find it helps with humidity-related frizz, some note it can feel heavy on certain hair types. Frequent comments address its effectiveness when paired with matching conditioner. Reviews are mixed on the new formula, with some preferring the previous version.
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407 reviews
  • JC
    Jean C.
    Verified Buyer
    I recommend this product
    What is your hair type? wavy (2a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    8/2/26
    re-purchase

    I've used and loved this shampoo for years. It is so helpfut in the humid summer when I struggle with more frizz and waves than I'd like.

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  • JG
    Jacquelyn G.
    Verified Buyer
    I recommend this product
    What is your hair type? wavy (2a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    7/30/26
    Great

    Great shampoo

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  • EP
    Elissa P.
    Verified Buyer
    I recommend this product
    What is your hair type? wavy (2a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    7/29/26
    Shampoo

    Very light and works well on my frizzy hair. Love this product.

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  • MD
    Melissa D.
    Verified Buyer
    I recommend this product
    What is your hair type? wavy (2a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    7/23/26
    Best shampoo!!!

    The Amika product line is seriously the best in the market. And this “forget frizz” lives up to the hype. Please don’t ever discontinue it. Love, Love, Love!!!!

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  • LB
    Lisa B.
    Verified Buyer
    I recommend this product
    What is your hair type? wavy (2a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    6/26/26
    Forget Frizz Shampoo

    I love Amika's hair products! The Forget Frizz shampoo leaves hair soft, shiny, manageable, & smelling wonderful!

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