big hit
volumizing shampoo

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4.8
Rated 4.8 out of 5 stars
389 Reviews
The Strand
4.8
Rated 4.8 out of 5 stars
Based on 389 reviews
Reviews Summary
customers say: this shampoo adds noticeable volume without weighing hair down. The formula lathers well and leaves hair feeling soft and clean. Many with fine or thin hair report lifted roots and fuller-looking results. While most experience increased body and bounce, a few find it leaves their hair flat. Reviews frequently mention the pleasant scent and lightweight texture. Users particularly appreciate how it provides volume while maintaining softness.
389 reviews
  • DS
    Debra S.
    Verified Buyer
    I recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    12/6/25
    Great shampoo

    Love this volumizing shampoo for my fine hair!!!

    Makes it easier to style!!!

  • TT
    tina T.
    Verified Buyer
    I recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    12/6/25
    Love this shampoo and conditioner

    My daughter discovered amika hair products and I cannot get enough of them. The volumizing shampoo and conditioner leaves soft, silky and smelling amazing. Love their hair products.

  • SP
    Sarah P.
    Verified Buyer
    I recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    12/6/25
    Favourite Shampoo

    Love the Smell and Love how my hair feels after washing.

  • LH
    Lauren H.
    Verified Buyer
    I recommend this product
    What is your hair type? straight (1a-c)
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) No
    Rated 5 out of 5 stars
    12/5/25
    One of the better volumising shampoos

    Doesn’t rough the cuticle up too much and it doesn’t tangle my fine hair. Leaves my hair feeling clean and the scent is not overpowering.

  • J
    Julie
    Verified Buyer
    I recommend this product
    Was this review incentivized? I received something in exchange for this post (free product, payment, sweeps entry) Yes
    Rated 5 out of 5 stars
    12/1/25
    Love it!

    I love this shampoo! I have fine hair and this gives me just the right amount of volume. Will continue to use!!