big hit

volumizing shampoo

4.7

Rated 4.7 out of 5 stars

234 Reviews

product image of amika big hit volumizing shampoo in 275 ml / 9.2 fl oz size

product image of amika big hit volumizing shampoo in 275 ml / 9.2 fl oz size

model holding a bottle of amika big hit volumizing shampoo. text: ready for a big hit? benefits: boosts volume 2.3x*, weightless moisture, touchable volume, softens + detangles. *clinically proven when using big hit shampoo and conditioner together as a system.

model holding a bottle of amika big hit volumizing shampoo. text: ready for a big hit? benefits: boosts volume 2.3x*, weightless moisture, touchable volume, softens + detangles. *clinically proven when using big hit shampoo and conditioner together as a system.

a before-and-after image. model's hair on the left is before using big hit shampoo and conditioner, right side is after. 2.3x more volume*. *clinically proven when using big hit shampoo + conditioner together as a system.

a before-and-after image. model's hair on the left is before using big hit shampoo and conditioner, right side is after. 2.3x more volume*. *clinically proven when using big hit shampoo + conditioner together as a system.

infographic: ingredients that'll make it BIG: sea buckthorn: loaded with vitamin C, A, fatty acid omega 7 + antioxidants. glycerin: adds +retains moisture into strands. caffeine: helps energize limp hair + promote sebum elimination.

infographic: ingredients that'll make it BIG: sea buckthorn: loaded with vitamin C, A, fatty acid omega 7 + antioxidants. glycerin: adds +retains moisture into strands. caffeine: helps energize limp hair + promote sebum elimination.

image: amika big hit shampoo + conditioner, + rising star volumizing finishing spray. text: volume that packs a performance. instant + all day volume*, 98% said they had instant volume**. *based on a professional evaluation of 56 subjects when using big hit shampoo + conditioner + rising star volumizing finishing spray. **based on a 2 week consumer study of 56 participants when using big hit shampoo+conditioner+rising star volumizing finishing spray.

image: amika big hit shampoo + conditioner, + rising star volumizing finishing spray. text: volume that packs a performance. instant + all day volume*, 98% said they had instant volume**. *based on a professional evaluation of 56 subjects when using big hit shampoo + conditioner + rising star volumizing finishing spray. **based on a 2 week consumer study of 56 participants when using big hit shampoo+conditioner+rising star volumizing finishing spray.

a before-and-after image. model's hair on the left is before using big hit shampoo and conditioner, right side is after. instant + all day volume*. *based on a professional evaluation of 60 subjects when using big hit shampoo + conditioner + rising star volumizing finishing spray.

a before-and-after image. model's hair on the left is before using big hit shampoo and conditioner, right side is after. instant + all day volume*. *based on a professional evaluation of 60 subjects when using big hit shampoo + conditioner + rising star volumizing finishing spray.

image of amika's volume collection. text reads: "iconic volume. chart-topping results. cleanse + condition with big hit shampoo + conditioner. pre-blowout primer (brooklyn bombshell), medium-hold mousse (plus size), and rising star volumizing finishing spray.

image of amika's volume collection. text reads: "iconic volume. chart-topping results. cleanse + condition with big hit shampoo + conditioner. pre-blowout primer (brooklyn bombshell), medium-hold mousse (plus size), and rising star volumizing finishing spray.

infographic: model posing. text reads: "volume that goes all the way", "91% said their volume lasted for 24 hours*, 91% said it added weightless moisture*, 94% said their hair feels touchably soft*". *based on a 7-day consumer study of 32 participants when using big hit shampoo + conditioner together as a system.

infographic: model posing. text reads: "volume that goes all the way", "91% said their volume lasted for 24 hours*, 91% said it added weightless moisture*, 94% said their hair feels touchably soft*". *based on a 7-day consumer study of 32 participants when using big hit shampoo + conditioner together as a system.

discover your wash day hero. the normcore wash duo nourishes + softens hair. ideal for fine to medium hair types. the big hit wash duo adds volume. ideal for flat, fine to medium hair types. the mirrorball wash duo boosts shine. ideal for dull, fine, and medium hair types. the kure wash duo helps strengthen and reduce breakage. ideal for all hair types experiencing damage. the hydro rush wash duo deeply hydrates hair. ideal for dry + textured hair.

discover your wash day hero. the normcore wash duo nourishes + softens hair. ideal for fine to medium hair types. the big hit wash duo adds volume. ideal for flat, fine to medium hair types. the mirrorball wash duo boosts shine. ideal for dull, fine, and medium hair types. the kure wash duo helps strengthen and reduce breakage. ideal for all hair types experiencing damage. the hydro rush wash duo deeply hydrates hair. ideal for dry + textured hair.

amika big hit is silicone-free, paraben-free, phthalate-free, SLES +SLS-free, color safe, crulety-free, and vegan.

amika big hit is silicone-free, paraben-free, phthalate-free, SLES +SLS-free, color safe, crulety-free, and vegan.

amika fragrance infographic: text: "the signature scent". image of ingredients: sandalwood, orchid, vanilla, rose, grapefruit

amika fragrance infographic: text: "the signature scent". image of ingredients: sandalwood, orchid, vanilla, rose, grapefruit

infographic- text: "meet your superfruit soulmate: sea buckthorn. infused into every amika formula. one of earth's most potent, omega-rich plant sources. nourishes strands, scalp + skin while restoring lipids to help increase shine, manageability, softness + strength.

infographic- text: "meet your superfruit soulmate: sea buckthorn. infused into every amika formula. one of earth's most potent, omega-rich plant sources. nourishes strands, scalp + skin while restoring lipids to help increase shine, manageability, softness + strength.

product image of amika big hit volumizing shampoo in 1L / 33.8 fl oz size

product image of amika big hit volumizing shampoo in 1L / 33.8 fl oz size

big hit

volumizing shampoo

4.7

Rated 4.7 out of 5 stars

234 Reviews

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4.7

Rated 4.7 out of 5 stars

Based on 234 reviews

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234 reviews

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AC
Alicia C.
Verified Buyer
Rated 4 out of 5 stars
3/28/25
Good buy
I love the smell of the shampoo and my hair is fuller when I style.
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NS
Nancy S.
Verified Buyer
Rated 5 out of 5 stars
3/27/25
Thicker hair
Wonderful shampoo makes my flyaway baby fine hair feel thicker and luxurious
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KR
Kathryn R.
Verified Buyer
Rated 5 out of 5 stars
3/21/25
Big Hit Volumizing Shampoo
Love this shampoo!!
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CH
Caitlin H.
Verified Buyer
Rated 5 out of 5 stars
3/15/25
Great!
Amazing! Smells so good and makes my hair so soft!
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MM
Mandi M.
Verified Buyer
Rated 5 out of 5 stars
3/10/25
Love!
Curls are super volumized!
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